Australia's New Anti-Scam Initiative

SMS/MMS Sender ID Registration

Based on ACMA Guidelines

2024

02

The Problem

Understanding SMS Spoofing and Its Impact

01

Identity Disguise Scammers send messages using trusted brand names like banks or government agencies
02

Consumer Harm Australians lose billions annually to SMS-based scams and phishing attacks
03

No Verification Current systems lack authentication for sender identities
04

Reputation Damage Legitimate businesses suffer when their names are misused

$3.1B

Lost to scams in Australia (2022)

Source: ACCC Targeting Scams Report

05

Mandatory Sender ID Registration

1

Organizations register their Sender IDs with ACMA

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2

Telecommunications providers verify registration data

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3

Unregistered Sender IDs are blocked from delivery

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4

Consumers receive only verified, legitimate messages

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Drastically reduces exposure to impersonation scams

verified

Verified senders build stronger customer confidence

gavel

First mandatory registration scheme globally

public

Sets precedent for international anti-scam measures

Mandatory registration begins in 2024

www.acma.gov.au/sms-sender-id-register